Today is a day and age of online shopping and instant product delivery.
More and more e-commerce brands selling different products are emerging every day.
And this onslaught of businesses moving towards online shopping has changed the way we see customer experience.
In the e-commerce world, the customer experience revolves more around the unboxing experience and product quality.
Before customers have accessed or used the product, what they’ll notice are the custom mailer boxes – and would build perceptions around a brand depending on the way it has packed the product.
The importance of customisable mailer packaging is unmistakable in this day and age.
This blog article will dive deep into the benefits of personalised mailer boxes and tips on customisation possibilities.
Lightweight and Easily Manageable
Mailer boxes are made from high-quality corrugated stock that has all the high-strength properties to ensure inside products stay safe. Also, these boxes are lightweight.
Along with all the sturdy properties, corrugated cardboard is lightweight, and mailer packaging made from it is lightweight as a result.
The light weight factor can help you save a lot of packaging shipping costs.
As we know that mailer boxes come in various sizes from larger mailers to small mailer boxes.
These boxes are made such that they are handy, easy to manage and convenient to store.
Safe and Protective
Different products have different packaging needs, especially in terms of the level of protection required.
Even though mailer boxes can be personalised with protection-oriented add-ons, but there’s more to the stock material.
Corrugated cardboard has flutes, and these flutes come in various thicknesses.
Depending on the level of delicacy of the product to be shipped, these boxes can be made using a certain thickness of corrugated stock.
Different types of flutes Include
- A flute
- B flute
- C flute
- E flute
- F flute
- AB flute
- BE flute
Let You Save on Costs
Custom mailer boxes are truly a packaging that protects products well and can be personalised with branding elements.
The great thing about these boxes is that they do not cost you too much.
Having to get mailers in bulk is far less expensive than other types of packaging boxes.
It’s because the corrugated cardboard in its raw shape costs less to acquire.
Moreover, this stock material is very flexible and can easily be moulded into different shapes and sizes.
The flexibility and the low cost of acquiring this corrugated stock ultimately ensures the final mailer boxes cost you less.
Also, because it does not take any expensive tools and machinery to make these boxes, you will not have to pay more than what’s necessary.
Come in a Lot of Sizes
The flexibility of the corrugated material in its different flute thicknesses makes it very adaptable. The adaptability gives product brands the complete freedom to set the dimensional length of mailer boxes however they want.
Custom mailer boxes can be made in any size. Depending on dimensional needs of the product to be packed, these boxes can easily be made in the exact size accordingly.
From smaller cosmetics to larger kit type products, mailer boxes can be made perfect for all.
A Sustainable Packaging Solution
The sustainability factor about mailer boxes provides benefits both in the long and short run.
The stock material that is used to make these boxes is eco-friendly in nature.
Corrugated cardboard mailer boxes are recyclable. Customers love to used these boxes again for other usage.
This way, the recyclability factor of these boxes helps your brand and customers to add to the global efforts towards recyclable packaging.
Also, these boxes are biodegradable and they can be decomposed in landfills.
Further Benefits of Sustainable Mailer Boxes
- A mention of sustainable packaging puts a positive influence on customers
- As customers are conscious about the environmental plight these days, hence they appreciate and buy more from brands moving towards sustainable mailer packaging
- Customers happily pay a premium on top of the total price if they know that your brand is moving towards sustainable packaging practices
- In the long run, a sustainable packaging solution will play a vital role in gaining customer traction.
A Tool of Marketing and Branding
Well branded custom mailer boxes are a pure marketing tool for your business. These boxes look great with minimal amounts of printing.
So, even a large logo on top of natural brown mailer boxes look eye-catching and impressive. A lot of product brands go for the minimal route while printing these boxes.
It’s because of the textural appeal of these boxes that minimal branding elements like logo, tagline and slogan look wowing.
Moreso, these boxes can be printed both inside out. Successful brands love to consume the inside of the top flap for catchy phrases or a short story.
This freedom of printing these boxes anywhere opens up ways to create a personalised unboxing experience for customers.
Promotes Your Products Well
Mailers are an effective promotional tool as well.
Businesses can promote their brand, services or products by using these boxes for promotional purposes.
From personal grooming kits and tech gadgets to promotional accessories and apparels can be safely given away in these boxes as a gift.
The multipurpose nature of customisable mailers makes them an amazing tool for giving away promotional items.
Ultimately, these boxes help solidify brand identity and uplift brand image.
Well branded custom mailer boxes are a pure marketing
Concluding the Discussion
Now if you have made up your mind that custom mailer boxes are what you need, then worry not. At The Cosmetic Boxes, our team of experts caters to all your needs. Explore our vast library of template designs, unique artworks and patterns and choose what suits best.
From seamless consultation and free sampling, to final design and fast delivery – we make everything easy for you. Our experts will listen and guide you in every phase from ideation to production of custom mailer boxes. Give us a call today and let’s discuss your unique packaging idea.
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